JNRiver
/The Challenge
JNRiver's legacy site loaded slowly and broke on mobile, hurting inbound trust.
/The Solution
Rebuilt on a modern stack with image optimization, structured data and a maintainable CMS.
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Short answer
A2Z Global rebuilt JNRiver's corporate website on a modern stack with image optimisation, structured data and a maintainable content workspace. Pages load twice as fast, mobile bounce rate dropped sharply, and editors publish without a developer.
/Scope
What we built
- A rebuild on a modern stack rather than patches on the old site.
- Image optimisation, usually the single biggest weight on a corporate site.
- Structured data, so search engines can read what the pages are about.
- A content workspace the team publishes from directly.
/Stack
What it was built with, and why
Each choice below does a specific job on this project — not a list of logos.
| Technology | What it does here |
|---|---|
| Next.js | Renders pages on the server, so every service and product page is indexable and fast on a first visit. |
| Sanity | A content workspace editors use directly, so publishing does not need a developer. |
| Vercel | Deploys on every push and serves from edge locations close to the visitor. |
/Service
Want web development like this?
Corporate websites & SaaS platforms. High-performance corporate websites and SaaS platforms engineered for speed, SEO and scale. Every build ships with a design system, analytics and a CMS your team can actually use.
/Reading
How we think about this work
- SEO in the Middle East: How to Rank Across the UAE, Saudi Arabia and the GulfWhat is different about SEO in the Middle East: English and Arabic searches side by side, one site or one per country, domains and hreflang for the GCC, local signals in each city, speed from the region, and how to appear in AI answers as well as Google results.
- B2B and B2C Website Design in Pakistan: One Website for Trade Buyers and ConsumersHow to design a website in Pakistan that serves trade buyers and consumers at once: separate journeys, trade price lists and quotes beside a retail cart, the payments and delivery each side expects, and the pages, trust signals and SEO each audience needs.
- How to Write a Software Requirements Document Before You Hire a DeveloperWhat to put in a software requirements document so developers can quote accurately: goals, users, current process, data, integrations, reports and limits, with a section-by-section template.
